Veronica is an Associate Professor at Brooklyn College in the Koppelman School of Business in the Business Management Department.
Her current research investigates luxury labor performed by artisans in ateliers and factory workers in large conglomerates in Europe and the USA. She is also conducting research on the career of luxury salespersons and is considering the structural and interactional dynamics mediated by salespersons who must balance corporate directives, relationships with clients, store management and the culture of the selling floor with their own notions of expertise and personal agency.
She wrote Designing Clothes (2007/2009/2018) in which she explored the creative process of fashion design, organizational culture and leadership in corporate fashion brands such as Tommy Hilfiger and Ralph Lauren. She co-edited a book entitled Global Fashion Brands: Style, Luxury, History (2014) and is a section editor of The Fashion Business Reader (2019). She is the guest editor of a special issue on luxury production in the journal Design, Business & Society published in October 2018.
She is one of the organizers of the international In Pursuit of Luxury Conference.
Her PhD is in sociology from the Graduate Center of the City University of New York.